Call to Action

We invite all Jews and non-Jews alike to take a picture in front of one of our billboards, post it on social media and tag #nohateagainstjews #unitedgrassrootsmovement #ugm to show your support and to stand in solidarity with the Jewish community. You can also tag (@):

  • Government officials
  • Media outlets
  • Educational institutions

AND nominate your friends and family to take a picture, post, tag and share!

Make noise, be an ally and stand proud of who you are, Jewish or not. In a divided world, we must choose empathy and togetherness, no more “otherness”.

Antisemitic incidents, day after day, have been brazen, vile, violent, public. Fifty incidents were reported in the GTA in the month of May alone, compared to twelve in any other given month. Sadly, anti-hate laws tend to be toothless, and the punishments rarely enforced.

Though there have been obligatory blanket condemnations from government officials, there is excruciatingly little, if any, public outrage or action.

Saying “Enough is Enough,” UGM has come together to take direct action.

We launched our #NOHATEAGAINSTJEWS billboard campaign: 86 ads across City of Toronto bus shelters, denouncing Jew-hatred. In two weeks, community members rallied around the cause, and raised funds for this campaign – in what will be many UGM projects to raise awareness and increase visibility of a growing problem that affects all Canadians.

For the next 28 days, these billboards will stand as a visual reminder to passers-by and drivers that we must take direct action against hate.


Here are some of our locations :

  • Bay & Dundas

  • DuPont & Landsdowne

  • Queens Park Crescent & St Joseph St

  • York Mills & Leslie

  • Bayview & Finch

  • Bathurst & Southbourne

  • Sheppard & Chesswood

  • Avenue Rd & Wilson

  • Bayview & Steeles

Distribution of our 86 billboards:

  • 18 Toronto core
  • 16 Toronto central
  • 5 Toronto other
  • 19 North York
  • 15 Etobicoke
  • 13 Scarborough

Statistics on Antisemitism

According to B’nai Brith’s Annual Audit on Anti-Semitism from 2020:

  • There were 2610 anti-Semitic incidents recorded, the third consecutive year in which the 2000 threshold was exceeded
  • 2020 was the fifth consecutive record setting year for antisemitism in Canada
  • There was an 18.3% increase of recorded anti-Semitic incidents compared to 2019
  • Over the past 5 years, there has been a steady increase in antisemitic incidents by 51% across Canada, with the largest increase seen in Atlantic Canada, followed by Ontario.
  • Ontario accounted for the largest volume of antisemitic incidents (43.3%) during 2020, followed by Quebec at 26.3%

According to Toronto Police Services Hate Crime Unit’s Annual Statistical Reports:

  • The victim group most targeted in 2020 was the Jewish Community, with 63 occurrences, accounting for 34% of the hate crimes for this period.

  • The Jewish community has consistently been the most targeted group for hate crimes in Toronto for at least the last 10 years

According to the York Regional Police 2019 Statistical Report:

  • In 2019, religious motivated hate crimes accounted for 43% of hate crimes in York region, with 70% of those being targeted towards the Jewish Community, up from 64% in 2018.

According to the Anti-Defamation League Center on Extremism’s preliminary data:

  • More than 17,000 tweets on Twitter using variations of the phrase “Hitler was right” were posted between May 7-May 14, 2021

Reported Antisemitic Incidents In the GTA May 2021: